Building the stores
I planned the store structure, built the pages and worked on product content for two Shopify stores. The work included organising the range, explaining technical products and writing information that supported search.
I kept the content and components straightforward so the marketing team could make everyday updates themselves.
What the work covered
Store structure
Organising the range and the buying journey.
Product content
Explaining the products and supporting search.
Migration preparation
Preparing a separate store to move while its existing site stayed in use.
Preparing a separate migration
Alongside the two builds, I prepared a third store to move to Shopify. That covered the store setup, content and buying journey while the existing site remained in use.
The two stores were built. The separate migration was prepared, but the move itself had not taken place.